The Best YouTube Description Templates [With Tips & Examples] (2023)

Gaining YouTube subscribers can be difficult when you know that 1 billion hours of YouTube videos are played every day. The higher the popularity, the fiercer the competition. That's why it's important to stand out with content like relevant video descriptions. The best way to do this is to use the YouTube description template.

We've all been there; watching random YouTube videos for hours. But how can marketers take all the attention away from these famous random videos and increase video views on their own YouTube channels?

Like any good YouTube video title, thumbnail,video size, great YouTube descriptions can increase views and engagement. YouTube users work hard to create great video content that is compatible with the YouTube algorithm, but to drive engagement you also need good video descriptions.

In this article, we'll take a look at video descriptions and review some examples of YouTube description templates, along with some tips to help you with your YouTube marketing.

let's start!


What exactly are YouTube video descriptions?

For starters, the video description is the text below the video in the video description section. Now you need to focus on the description of your video and channel. This will help viewers understand exactly what they are getting into and what to expect.

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A well-written description can make it easier for viewers to find your content and decide to watch it. It also gives them a clear idea of ​​what's in the video and gives you an opportunity to share relevant links and other information.

For longer videos, viewers don't need to watch the entire video to know if it matches your search intent. In this case, the description acts like a summary.

The description of the optimization algorithm is important because more than 70% of what people watch on YouTube relies heavily on the recommended algorithm. This will make it easier for you to find your videos. Also, our goal is to convert these great viewers into regular subscribers.

For your convenience, we provide YouTube description templates for different types of video content. With them, you can focus on creating and scheduling great video content without worrying about YouTube marketing.

We'll cover the dos and don'ts of both descriptions, along with some examples of YouTube description templates for different types of video content.

Additionally, we'll cover basic YouTube SEO to ensure proper keyword research. Finally, we'll look at the terminology used, including the ideal length and how to optimize for CTR (click-through rate).

Dos and Don'ts in YouTube Video Descriptions

When writing a YouTube video description, there are a few things to keep in mind.

First, you need to be able to explain what your video is about. Remember, YouTube descriptions are completely different from website meta descriptions.

The number of characters in the description field cannot exceed 5000. However, it's all plain text, making it impossible to tell the title from the original. Although you can use asterisks or capital letters to confuse it a bit.

Although there are 5000 characters to work with, you should try to include all major details in the first 3 lines that are visible to the audience. But don't fill it with all keywords at once.

It should be clear and concise so your audience doesn't get confused. If you feel the need to be more specific, go ahead, but don't overwhelm the reader. If you're covering a lot of information, try using bullet points or short paragraphs.

Adding a timestamp is also important if you have longer videos or tutorials that cover a wider range of topics. If your video is longer than 10 minutes, we recommend adding a timestamp. It helps people who are looking for curated topics or specific chapters browse what you cover.

This feature is very consistent and very useful; that's why many YouTube users have embraced it.

All you need to do is manually add a timestamp with the topic title in the description field. You can even get featured snippets in Google SERPs when you search for this topic.

When someone clicks on the Google suggested video timestamp resource, it will take them to the video in the topic timestamp. This is a great way to make friends with your subscribers.

Additional content added in the video description

Another common practice should be to include appropriate links to other related videos or any other resources that might be helpful to the viewer. Everything you talk about in the video, any tool, product, even person, try to relate to that.

Likewise, you may also link to other video content that you create. For example, if it's a series, you can add a previous and next section to the description so people can browse it easily.

This is important if you want to monetize your YouTube channel with additional affiliate links in the future. This applies to content creators in general, but especially to those who are or plan to be influencers.

You should also include a link to anyone or anything when you want to attribute something to them, such as music, services, or even quotes. This will increase the credibility of your account and make your audience trust you even more. It also protects against copyright issues and infringements that can result in content being removed.

You should also have a video thumbnail, which also shows the content of the video, as this is the first thing that catches the viewer's attention after the title. However, you need to make sure you understand the ideal situation.YouTube thumbnail size.

Finally, always remember to add a call to action. You need to have a CTA to grow your audience, be it YouTube subscribers, Facebook likes, Instagram followers or Twitter followers.

Whatever your reason for creating videos, you can add a call to action to them, whether you're trying to increase subscribers, sign up to your website, or drive followers to your social media links.

YouTube Video Description Keywords

You need to find the right keywords for your YouTube video description. One of the ways YouTube learns about the content of a video is through the keywords used in the YouTube description.

YouTube isThe second largest search engine in the world, with 3 billion searches per month. That makes it bigger than Yahoo, Bing, Duck Duck Go, and other search engines.

That's why it's important to do keyword research to understand what your target audience is looking for. Keywords can also help you choose the best video tags and video titles.

It is best to use keywords at the beginning of the description. Think of it as a YouTube SEO shortcut. When optimizing, it’s not just one search engine, it’s all search engines, but your priorities should be YouTube and Google.

and optionally see how your strategy worksSE classificationTrack ratings. This helps you easily track selected keywords and see how they rank on YouTube

Video SEO is a little different than other forms of SEO. Therefore, it is important to understand the technology involved.

Either way, use terms that you think people will use when searching for your content. You can do this by checking for similar content, or you can use Google Trends to help you do this. Once you have a keyword phrase, make sure to use that keyword at least 2-3 times.

3 Sample YouTube Description Templates You Can Use in 2021

Now you know exactly what to fill in the blanks of your YouTube description template. Below are some copy and paste templates to help you get the formatting right.

The average description for each video should be around 200 words. That's enough to give potential viewers an idea of ​​what to expect from the film.

As a content creator, your goal should be to create something unique. This way, you can create the best YouTube description possible to help you stand out.

For better practice, try typing as if you were chatting with a friend; add your personality and brevity.

A single YouTube description template will never work for all types of video content, but here's a general format:

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  • first sentence:It should be engaging enough to keep viewers hooked. This might be clickbait, but it's better to write a one-line summary to attract an interested audience.
  • Section 1:2 to 4 sentences explaining what the content is about or the topic it covers. Best to do it in points or numbers.
  • the second part:Add credits for anything in the video, such as the videotape or music you added, or any products, services or channels you mentioned. If your video is longer than 10 minutes, try adding timestamps to each part of the video.
  • the third part:Add anything you want to promote or tag to your video. Don't forget to include a call to action and social media links so people know where to find you.

Also use hashtags as they will contain hyperlinks. The first three hashtags always appear below the title of the video, so make sure they are relevant.

You can add any of the following YouTube description template examples by opening your video in Creator Studio. If you post new videos regularly, go to your channel and save them under "Default Upload Settings".

YouTube Description Template #1 Example

Default YouTube description template

Hello! Welcome to my [channel name]!

Here's what you need to know - I use this channel to explore [insert your interest].

You can find topics related to [your channel cover topic]

You can find me:

Channel:[account name]

INSTAGRAM:[account name]

Twitter:[nazwa konta]

Join our growing community with new videos every [Video Schedule]!

business inquiry

Please contact [Public Relations Representative] at [email or phone number].

YouTube Description Template #2 Example

Example YouTube video description

Hello! I'm going to [topic] today. Watch to learn [topic] and don't forget to turn on notifications!

In this video, you'll learn how to X, Y and Z to make sure you can [desired viewing]

[Write 2-4 short paragraphs detailing the content]

We will also explain how to [theme or technique in the video].

More information can be found on our website: []

YouTube description template example #3

YouTube Channel Description Template

Hi, I'm [Name]. Here's my channel about [insert reason for creating channel] that you can use to grow your business.

If you want to learn about [the topic you explain in the video] to get the [result, i.e. more traffic to your website], please subscribe to my channel.

My channel contains videos focused on [topics your channel covers]. If you found this helpful, please join me!

You can find me:

Channel:[account name]

INSTAGRAM:[account name]

Twitter:[nazwa konta]

Join our growing community with new videos every [Video Schedule]!

business inquiry

Please contact [Public Relations Representative] at [email or phone number].


Using YouTube description templates can reduce the time it takes to optimize all uploaded videos.

If you're new to YouTube, use theyoutube name generatorChoose a name for your channel. Upload a profile picture, but make sure you doYouTube profile picture sizeRequire.

It is also good practice to add banner images; you will have to followyoutube banner sizeThere are also requirements for this. When you're done, upload your first video and write a video description using the YouTube description template above and publish

I recommend slightly modifying the template to make it more suitable for your channel. Use language that you know your audience will understand and agree with. You can always use PixeliededitIf you want to create captivating video thumbnails.

Do all of these consistently, and you'll have a fast-growing YouTube channel.


What is an example of a description? ›

1. : a statement that tells you how something or someone looks, sounds, etc. : words that describe something or someone. [count] Reporters called the scene “a disaster area,” and I think that was an accurate description.

How can I write description? ›

How To Write Descriptions And Create A Sense Of Place
  1. Start Early. ...
  2. Be Specific. ...
  3. Be Selective With Your Descriptive Details. ...
  4. Write For All The Senses. ...
  5. Get Place And Action Working Together. ...
  6. Use Unfamiliar Locations. ...
  7. Use Place To Create Foreshadowing. ...
  8. Think About Your Words – Nouns And Adjectives.

What is a good sentence for channel? ›

"Please change the television channel." "I like movie channels." "The soldiers were told to communicate through direct channels." "You must go through appropriate channels to meet with the president."

What do you say in a one minute video about yourself? ›

Include two or three facts about you or your business. Here's where you can talk about your interests or previous experience. If you're giving details about your business, you could mention how long you've been around or if you have a particular specialty.

What is a good sentence for description? ›

They send out detailed descriptions of the job with the application forms. He has a real gift for vivid description. Events of this description occurred daily. His face is weary beyond description.

What are the 2 examples of description? ›

something that tells you what something or someone is like: Write a description of your favorite beach. She has given the police a very detailed/full description of the robber. A girl answering (= matching) the description of the missing teenager was spotted in Glasgow.

What are 3 examples of descriptive sentences? ›

“Today, the wispy wet water is streaming down from the sky, like honey slipping off a spoon.” “Drops of rain exit the pillowcases, drowsily float like feathers, soar in many directions.” “It is raining today; the crystal clear raindrops hit the ground silently.”

What are the 3 types of description? ›

The 3 main types of descriptive statistics concern the frequency distribution, central tendency, and variability of a dataset.

How do you write an attractive description? ›

Here are a few tips on getting started!
  1. Answer important questions before writing. ...
  2. Know your audience. ...
  3. Focus on benefits and features. ...
  4. Use storytelling. ...
  5. Make it easy to read - Use bullet points. ...
  6. Think about SEO - optimise with keywords. ...
  7. Use photos and video.
Mar 16, 2021

What is a good description? ›

To be good, descriptive writing has to be concrete, evocative and plausible. To be concrete, descriptive writing has to offer specifics the reader can envision. Rather than “Her eyes were the color of blue rocks” (Light blue?


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